First, we studied the shopping habits of potential Ledbury customers to uncover opportunities for the new site.
On Monday, we unpacked the problem.
We drew insights from the Ledbury team together, created
a simple user story, and set the scope for the week.
On Wednesday, we discussed how to turn dozens of solutions into one coherent storyboard. This acted as the blueprint of our forthcoming prototype.
By end of day Thursday,
we hammered out a realistic-looking
prototype of the new site.
On Friday, the prototype was tested by Ledbury customers
and we learned what worked and what didn’t.
“The design sprint process was a fantastic experience to be a part of.
It was a great opportunity for us internally to collaborate and be intentional about the choices we were making.”